![It's all too rare that political speech comes off as anything but "blah." It doesn't have to be that way.](https://www.language-expert.net/wp-content/uploads/2019/05/240_F_218196177_Nv1b667eWKyfQvcKNchAa0UtE9Qhpbc2-300x200.jpg)
Politicians commit various language abuses considered “BS.” “Alternate facts” is the latest.
“Nothing is so unbelievable that oratory cannot make it acceptable.”
— Socrates
“It is terrible to speak well and be wrong.”
— Sophocles
Those of us who have worked first-hand at speechwriting (my experience was corporate, not political) understand what goes into a CEO/senior management speech, how it is assembled, how it must touch the audience or articulate a particular point of view or policy.